If “Design Thinking” Can Power Up Companies, How About “Art”? “Art” Should Not Be Reduced To Something Just For Display. “Art” Is The Soul Of Design.

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This is the view from my temporary office. I have received a lot of great feedback from my last post and I guess it is a popular subject. And there are many different point-of-views out there. I want to continue on the subject and this was written on my 18 hour transpacific flight while eating a stack of home made French toast because I can’t stand airline food.

Executives are increasingly convinced that businesses are not merely offering functional devices or products to help customers to get their jobs done, but also visual imagery, customer experiences, user identity and social connectiveness. This new design consciousness is a result of many factors including the commodization of quality manufacturing, proliferation of channels, oversaturation of brands and…
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When Made In The UK Is Not Good Enough. Can Design Leadership Help The UK?

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I saw Kenya Hara’s book Designing Design in Tokyo a few months ago, but it was in Japanese so I didn’t guy it. I saw the English edition today at the Tate’s book store so I picked it up. I always wanted to read that it, now it is available in English. Kenya Hara is a Japanese graphic designer and curator or the Muji Man, he is art director of Muji since 2001. His design philosophy is putting an emphasis on “emptiness” in both the visual and philosophical traditions of Japan. I am not sure how Japan got into this minimalist thing, it is not in their history.

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Lunch at the top floor of…
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Why We Love Swedish Deisgns? Three Simple Reasons: Function, Aesthetics, and Affordability.

Picture 13What is so special about Swedish designs? Designers love Swedish designs. Swedish design scene is now more vibrant than ever despite the size of the economy.

Take a look at the success of IKEA and H&M. Sweden's penchant for practical innovation stems in part from its geography; I imagine it is kind of a necessity when resources and materials are limited. There is one more thing in common: design for affordability.

Picture 12Swedish design has a historical tradition: They didn't invent design, but they did write one of the first books on it. Modern Swedish Design: Three Founding Texts outlines the importance of function, aesthetics, and affordability, and remains in print even though the first volume was published in…
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